Business Wire NewsTrak reports provide quality press release measurement, including detailed release metrics, search referral data and audience engagement information.
Measurement is a key part of any public relations campaign. Business Wire NewsTrak reports, available with every distribution that includes our Global-Mobile-Social-Measurable bundle, help you measure the performance of each individual press release. NewsTrak provides data from a broad spectrum of Business Wire network recipients, including news organisations, media sites, search engines, social media services and consumer information systems, to help you determine message effectiveness and return on investment (ROI) based on your own goals for each release.
With NewsTrak, you receive:
Data from your NewsTrak report is available as soon as one hour after your release is transmitted and is updated continuously for two years.
NewsTrak Clips provides the broadest, most in-depth media monitoring coverage in the industry via an easy desktop interface. Powered by CyberAlert, its powerful proprietary software monitors online news sources, television news and consumer discussion groups, more than 52,000 international news sources in 75 languages and 189 countries. With customised search profiles of up to 15 keywords and phrases and full Boolean search capabilities, you'll get more clips delivered to you each day. All clips are stored online in a fully-searchable, password-protected database, giving you 24/7 access to your clip archive from anywhere.
Each clip contains a link to the original source for easy click-through. Information is provided on media type, circulation, web or broadcast rankings, and reach. You can assign your own notes to each clip, and move, forward and email clips to other NewsTrak Clips users or outside recipients.
For more information on NewsTrak Clips or our free monitoring services please contact Business Wire on +44 (0)20 7626 1982 or email us at firstname.lastname@example.org.